Initiative Romania | Romania Feed

Romania’s media market is expected to generate advertising revenue of EUR642 million in 2022, up 7% on the year, according to media agency Initiative Romania.

Initiative Romania is the new media agency that, starting with May, will provide strategy, research, planning, and offline media buying services for Avon Romania, one of the most famous brands in the beauty industry.   The partnership resulted following a regional pitch held in 11 countries, with a local decision in each market. The selection […]