Millennials | Romania Feed

Klarna, the AI-powered global payments network and shopping destination, has unveiled the results of a survey focused on GenZ and Millennials’ shopping habits, showing that 93% of GenZ and 83% of Millennials shop online at least once a month.

Starcom Romania launches the Purchase Journey – Gen Z vs. Millennials study, that takes an in-depth look at each stage of the purchasing process of Generation Z and Millennials, as well as other aspects that contribute to the decision-making process, such as the advice they receive from their parents on buying various products or the […]