MOTC | Taiwan Feed

As the world’s population gradually ages, the Tourism Administration, MOTC, is optimistic about the potential for senior citizen tourism. Following the launch of its "Golden Years" tourism brand last year, the Administration is planning to introduce a "Golden Years" certification system in 2024 to help travel agencies create high-quality tour packages that will allow people of all ages to travel together and learn from each other. Five key elements of the program are food, accommodations, sightseeing, shopping, and transportation. The Administration has invited senior artists and internet celebrities to shoot promotional videos and participate in demonstration itineraries. These will help introduce the charms of Golden Years tours that will provide senior travelers with a variety of options that will allow them to enjoy the very best that Taiwan has to offer. The new Golden Years brand offers itineraries designed to meet the needs of senior citizens. The tours provide age-appropriate...