Wonder | Taiwan Feed

TAIPEI, TAIWAN - Media OutReach Newswire – 9 October 2024 – To strengthen Taiwan’s tourism brand in the European market, the Tourism Administration of the Ministry of Transportation and Communications (MOTC) is hosting a special exhibition in Paris, the global capital of art. Held in the wake of a similar exhibition in London during September, the all-new TAIWAN - Waves of Wonder: Journey through Taiwan's Four Seasons special exhibition has moved to Paris, where it is being held for a 5-day period from October 9 to 13. During the exhibition, Taiwan's enchanting four seasons are being shown at the famous Espace Thorigny - Le Marais, allowing the French to take an immersive journey to romantic Taiwan. The current TAIWAN - Waves of Wonder: Journey through Taiwan's Four Seasons exhibition uses immersive display methods to create a “four seasons exhibition,” and employs graphic images, video, and sound effects to present Taiwan's attractions during all four seasons. Viewers can start by seeing Taiwan's spectacular...

Taiwan Tourism Administration is hosting a one-off brand-new launch event, “TAIWAN - Waves of Wonder”, at the historical landmark Battersea Power Station starting from August 30 to September 1, 2024. Based on its brand concept - Waves of Wonder - visitors can experience the unique charm and highlights of traveling in Taiwan throughout the four seasons. In the fourth quarter of 2024, Taiwan Tourism Administration aims to promote key seasonal attractions, focusing on the Taiwan Lantern Festival, Solar Festival in Taiwan, tea culture tours, and hot springs. This campaign showcases Taiwan's distinctive year-round tourism activities and features, with the goal of attracting a large audience and significant attention. The opening event was hosted by Linda Yu-Shan Lin, Director of the Taiwan Tourism Administration - London Office, and was attended by Dr. Hui-chien Liu, Deputy Representative of the Taipei Representative Office; Hung-Mei Huang, General Manager of the China Airlines UK Branch; Yen-Cheng Lai, Marketing ...

On May 6, 2024, the Taiwan Tourism Administration officially unveiled the Taiwan Tourism Brand Version 3.0 called“TAIWAN – Waves of Wonder”. Featuring captivating wave-like designs that illustrate the seasonal highlights of travel across Taiwan, this new identity is supported by innovative brand elements including an animated short film and a promotional song for Taiwan tourism. This initiative is aimed at bolstering Taiwan’s efforts to attract a greater number of international tourists. The launch was graced by the presence of Deputy Secretary-General of the Executive Yuan Lee Guo-Shin, Administrative Deputy Minister of Transportation Lin Kuo-Shian , Director-General of the Taiwan Tourism Administration Chou Yung-hui, along with notable representatives from industry and academia. Deputy Secretary-General Lee emphasized that the tourism sector is highly prioritized by the government, which continually supports its rejuvenation through various initiatives, fostering collaboration between public and private sec...