The Innovator | News

  • "The Innovator's Dilemma": Byblos Bank Armenia supports publication of Armenian edition
    Armenian News - Tert.am - 13:26 Mar 01, 2024
    Нет описания.Byblos Bank Armenia has supported the Armenian translation and publication of American business consultant Clayton M. Christensen’s bestseller, "The Innovator's Dilemma", by Antares Publishing House, as part of the Bank’s commitment to support educational projects. "Why is success so difficult to sustain?" Christensen sought to answer this and many other questions in one of the most important books chronicling how innovation takes place. "The Innovator's Dilemma" weighs in on sustaining and disruptive technologies, explains why established companies begin to decline, and offers simple solutions aimed at meeting the expectations of dissatisfied or neglected customers.  The Armenian edition of the book was unveiled at a presentation on February 28, which was attended by the representatives of the Bank and Antares Publishing House, as well as by booklovers and readers. Antares CEO Armen Martirosyan laid out the key messages of the book and curated a Q&A session with the guests. Byblos Bank Armenia CEO Hayk Stepa...