After testing the AI chatbot technology at over 100 restaurants in 2021, with an 85% accuracy rate but requiring human assistance, McDonald's is ending its two-year experiment with IBM's AOT by late July 2024, phasing it out due to issues with accuracy, viral videos of customers struggling with the AI, and complexities in scaling […]
McDonald's said the Israel-Hamas war disrupted its sales at Middle Eastern locations, citing misinformation over the conflict and accusations that the company favored one side or the other in the war, said the Wall Street Journal (WSJ) on Monday. The chain faced backlash after McDonald's Israel said on social media that it provided free meals to Israeli […]
McDonald's introduces a new coffee-focused brand, CosMc's, with unique drinks and treats, aiming to capture the ever-growing beverage market and compete with coffee giants like Starbucks.
McDonald's took the decision to buy its Israel franchise, CNBC reports, due to the fallout from the pro-Palestinian boycott against the fast food chain.