IULIUS Becomes First National Shopping Mall Operator In Romania To Integrate Indoor Ad-tech Platform Generatik Across Its Entire Portfolio
Mixed-use, urban regeneration complexes Iulius Town Timisoara and Palas Iasi, together with the Iulius Mall network in the cities of Cluj-Napoca, Iasi and Suceava, are the first locations of a national shopping mall operator to be fully integrated into Generatik, Romania’s first platform dedicated to digitalizing indoor advertising in shopping centers.
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