Zamzama | Pakistan

KARACHI: A huge fire that erupted in a superstore in Clifton’s Zamzama area in the early hours of Monday was brought under control after hours-long efforts by rescue officials. The fire broke out in Imtiaz Superstore’s Zamzama branch. The locality is a high-end shopping area, and the store is frequented by thousands daily. Clifton Station House Officer (SHO) Naseer Tanoli told Dawn that the fire had been controlled and the cooling process had begun. He said that police had obtained CCTV footage which showed that the fire erupted in an ATM located on the premises. He said that staff initially tried to control the blaze, before informing police and the fire brigade. Tanoli said that the store’s fiber walls and the presence of clothing items contributed to the fire’s intensity and spread. He said a significant quantity of goods had been saved and seven cars parked in the basement also remained safe. Speaking to the media at the scene in the evening, Karachi Mayor Barrister Murtaza Wahab also said that the fire h...